There’s no denying that search engine optimization can help your website get noticed. A lot of people are not aware of what the advantages and disadvantages of it are. With that said, here are the top benefits and the top disadvantages of SEO.
1. The Advantages- The best thing about SEO is it can send targeted traffic to your website. If it’s done the right way, then you could receive traffic on a regular basis, especially if you rank for popular keywords. The more people who go to your site, the better your chances are of making more sales and achieving other goals.
SEO doesn’t cost anything. There are many techniques and tasks involved with it, but it is free. SEO is time-consuming, and this is why a lot of people hire a professional SEO agency.
Finally, you get people are explicitly looking for answers or something specific. For example, if your website is about fitness, then the person who visits your site will be looking for something within the fitness niche. This may be a solution to a particular problem or an answer to an individual question. If you do SEO, then people will know your site exists, and they will find your site at the time they are looking for answers and solutions.